Apparently, the world has gone digital. So why do Coles and Woolies still spend millions on print? It’s because direct mail is more effective than ever. As our inboxes are filling up, our letterboxes are getting emptier. Fill the void with your leaflets. There’s a captive audience waiting to be reached.
DL flat leaflets are a tried-and-tested marketing tool. Many people get a little thrill of excitement when they find one in their letterbox, because they’re easy to consume and they often contain enticing offers. So if you design an attractive leaflet with clever messaging, people will want to read it.
From $124.00
Punchy marketing works best with this punchy format. Brands like A6 because it reduces their production costs. But many people don’t realise the other great advantage of going small – it forces them to focus on their key marketing messages. That’s the ideal way to influence consumers with short attention spans.
From $104.00
A lot of brands regard A5 as the perfect size – small enough to fit into somebody’s pocket but large enough to get your point across. Because A5 leaflets are so easy to hold, people are naturally inclined to pick them up and engage with the marketing. Why not take advantage?
From $151.00
There are two big benefits with making your leaflets A4. First, you can go into more detail than you would if you used smaller leaflets. Second, a lot of your prospects will instinctively keep hold of your leaflets because they fit snugly alongside their other A4 documents.
From $181.00
Use as posters. Go large. Be confident. Stand out. A3 leaflets make a massive statement. Guess what? They’re meant to. It’s human nature to look at things that are bigger and bolder. Of course, size isn’t everything – you’ll still need the right message. But at least you know they’ll be paying attention.
From $298.00
